Interactive Marketing | NEORIS

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Going Beyond UI Design to Create Hyper-personalized Customer Experiences

As the marketing and end-user experience landscape continues to evolve, a convergence of marketing and technology has disrupted the ecosystem to offer consumers a smarter and more seamless interaction. Hyper-personalized customer experiences improve customer satisfaction, engagement, usability, retention, and loyalty. They also reduce bounce rate and increase cross-selling, up-selling and sales overall. From foresight and ethnography to insight-based experience design, service blueprints and operating models, we create detailed roadmaps for realization, build and run.

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Information Architecture Inspired by Human Insight

We define the scope and detail the challenge to shape, build and launch digital and connected physical products that drive value and impact throughout an organization. Our specialty is applied innovation, and it encapsulates new ways of work that are inspired by human insight, platform-enabled, and AI-driven. We envision, invent or reinvent services that work across multiple touchpoints and simplify the complex for consumers and employees.

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Design that Intersects Research, Design, and Technology

Businesses that focus on their users’ experiences generally increase customer fulfillment and revenue. Our deep knowledge of user research allows us to design maps of customer experiences to understand how they interact with applications, websites, products or services. By focusing on customer needs, we help companies ensure that they are delivering what their customers want when it’s needed and in an exact manner that they prefer to engage.